Nostalgia Marketing in 2022: Learn From The Success Of 3 Big Brands
- Articles
- classic brands, ever green brand, nostalgia marketing
- July 30, 2022
People tend to have feel-good associations with the past. In a study by Marketing Week, almost half (47%) of respondents look back on days of old. More than half (55%) said they would want to return to the past if they could travel through time. It’s not merely about evoking strong feelings of childhood comforts — 90s for Millennials and…
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